The human behind the record

Who I am beyond the work.

For about twenty years I worked in energy strategy and business development at Amazon, Google, and Microsoft. I led teams. I built new businesses. I spent a lot of time thinking about how the biggest companies in the world should approach power and infrastructure.

These days I run an independent practice and I am choosier about what I take on. My current portfolio is small and intentional.

Most of my work lives in what I think of as the translation gap: the place where deep technology dies, not because the science was wrong, but because the founders and the buyers couldn't talk to each other. Bridging that gap is the most interesting problem I know.

On the method

The antidote to exhaustion is not rest.
The antidote to exhaustion is wholeheartedness.

David Whyte

Six things I have learned the hard way.

N.01

I'm drawn to building things. That can be a trap.

N.02

The feeling of significance you get from operating at a high level is real. It's also temporary. And it isn't actually the thing I'm after.

N.03

I consistently underestimate how much time and energy a new commitment is going to take. I am working on this.

N.04

Saying yes to something interesting is the easiest thing in the world. Saying no with love is harder, and I'm still learning.

N.05

My best work has always come from real curiosity, not from ambition. I keep forgetting this and then remembering it.

N.06

Being a present father and husband is harder than any strategy work I have ever done. It is also the only work that has ever really mattered.

Co-Founder

The Liminal Space

A supportive three-month call series for curious tech leaders ready to tap into somatic and mindfulness tools, beginner's mind, and experiments that invite transformation.

Curiosity is the oxygen.Flow over force.Purpose in the present.Bridge the translation gap.Curiosity is the oxygen.Flow over force.Purpose in the present.Bridge the translation gap.
© MMXXVI · Jon Guidroz · Austin, Texas